Quality is King: Why Jorgensen & Axelsen Joined Team YONEX

In a press conference on August 12th, Team YONEX’s newest members—world No. 3 Jan O. Jorgensen (VOLTRIC Z-FORCE II, SHBSC6iEX) and young star Viktor Axelsen (ARCSABER 11, SHB-87EX)—discussed why they decided to sign with YONEX, and their deep trust in the brand. Legendary shuttler Peter Gade also attended the press conference to welcome the two stars.

Jan mentioned his love for YONEX since he was a young boy, “It has always been a childhood dream to play with YONEX, because it was the brand I played with as a little child. I was also looking for more reliable stuff. The equipment is amazing—I felt the difference when I hit with a YONEX racquet for the first time. It feels really great. I'm sure this will be a long and very successful cooperation.”

Viktor expressed his delight at being back with Team YONEX, and had high praise for YONEX’s equipment, “As a player you're always seeking the best equipment, and for me YONEX is the best choice. The racquets, shoes and clothing are great, and feel good. When you want to perform, you have to be comfortable on the court, and I'm very comfortable with YONEX’s gear.”

Former world No. 1 Peter talked about the deep history between Denmark’s shuttlers and YONEX, "Denmark has a long tradition of its No. 1 players using YONEX. Also, support-wise, YONEX is always in for the long-run. Their support gives players confidence. Players can focus on their game and play to their best knowing that they don't have to worry about equipment and things like that, because YONEX is always there to give them full support."

The 2014 BWF World Championships will kick off next Monday, August 25th in Copenhagen, Denmark. Jan is seeded as No. 3, with Viktor seeded at No. 14. These two have a potential quarterfinal matchup, and could face world No. 1 Lee Chong Wei (VOLTRIC Z-FORCE II LCW, SHB01LTD) in the semifinal. Be sure to keep an eye on their performances!