YONEX Kicks off in China With 2015 Trade Show

To kick off the launch of YONEX's new Chinese branch, a trade show was held in Shanghai for local customers between April 28th and 29th.

Filled with attendees from across the country, YONEX made a great impression on the local market with the show. People cheered at the appearances of badminton star and recent Asia Championships winners Lin Dan, as well as Chinese tennis star Zheng Jie, women's doubles finalist at this year's Australian Open this past January.

Stringing extraordinaire Mark Lawrence of the YONEX Stringing Team shared his knowledge with a huge crowd of enthusiasts eager to hear what the master stringer had to say. Regarded as one of the best stringers in the world, several attendees were glad to be able to share a moment with Mark.

Attendees also received a taste of YONEX’s potent technology. After watching our Power Cushion test video, attendees were eager to try it out for themselves at the Power Cushion display.